Easter ’19 ROI Grocery Market
Headlines There are some very interesting nuggets in the latest market share insights. Kantar data for 12 w/e 21st April 2019 places Dunnes 1st with 22.2% share, followed by SuperValu on 21.8% and Tesco on 21.4%. Aldi & Lidl are 11.9% and 11.5% respectively. The Dunnes ‘Shop & Save’ mechanism has proven an effective tool for driving […]